Go Low Carb for Earth Day with Reformation

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Reformation is taking Earth Day by storm as they launch their Low Carb Collection, in addition to a new initiative that they’ve dubbed the Refscale, which will inform their consumers of the environmental impact of each of their garments.

The Refscale will appear on all of their items as indicated by an Earth icon and will note the CO2 and H20 footprint of that piece, in addition to the industry standard of a comparable garment and the applicable savings or debits.

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For example, the new Abilene Dress used 331 gallons of water and 17 lbs of CO2. The industry standard is 329 gallons of water and 22 lbs of CO2, so this garment actually exceeds the standard by 2 gallons, but saves 5 lbs of CO2. The Low Carb Collection consists of pieces constructed with as little carbon dioxide as possible.

Some of our favorite pieces in this collection include the Riley Dress and the Gerry Two Piece.


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Here, I am wearing the Riley Dress from the Refscale collection  – it uses 334 gallons of water vs. 2617 as the industry standard and 4 LBS CO2 vs 25 lbs as the industry standard.

All other photos from Reformation

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Stephanie Villano

Style Writer

Stephanie works in the surf fashion industry and is based in Newport, Rhode Island. Originally a Bostonian, she is your typical salty New Englander always plotting a warm-weather escape. A vegan currently trying to curb her coffee consumption, Stephanie believes that the elephant is her spirit animal and often prefers the company of cats and dogs to humans. She feels that this is an exciting time for cruelty-free, vegan fashion and looks forward to learning about emerging designers in this niche. Follow her blog for fashion inspiration, adventures in vegan cooking, and general musings at HereAndThereCollective.com


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